I am an author, cultural publicist, language researcher and brand consultant. In my creative work, I am particularly concerned with contemporary art in the field of tension between identity and transformation against the background of current changes in society, culture and art.

In my work as an author I am particularly interested in contemporary art in the field of tension between identity and transformation against the background of current changes in society, nature and culture. As a copywriter, linguist and strategist, I advise and accompany brands in building and developing identity. basing my work on language research and the transformation of organizational cultures, I consider language as the essence for the formation and development of identity and culture (values).  Both identity and value creation are forces that underpin brand development. And, in our highly fragmented, supercharged digital-techno environment, the concepts of culture and identity are to be redefined.

 

Full Bio:

Education:

MA Cultural Analysis, Art History, 2014

BA Communication and Journalism Studies, University of Zurich, 2011

 

Further Education:

CAS Innovation and Change, Kulturmanagement, Universität Basel

Art Journalism, Central Saint Martins

Art Criticism, Central Saint Martins

Position: 

2015–present,Freelance,Founder büro brun

2019–present,Freelance Writer Supertext
2019–present,Contributing Editor for magazines, both print and online

2017–present,Freelance Writer Ikea

2016–present,Freelance Writer Navyboot

2017–2019, Contributing Editor, L'Officiel Art, L'Hommes,L'Officiel Suisse

Recent Client Projects:
 

Recent Projects:

2018–2019, Brand Consultant, Text, Sergeant Pepper GmbH Berlin
2017–2018, Campaign, modissa

2017, Copywriter, Room26

2017, Contributing Editor, Bspoque

2017, Projekt Coordinator, Tamedia x Tradono Commercial Spot

2016, Contributing Editor, Platea

2016, Digital Lead, Platea

2015, Freelance Copywriter, IXDS Berlin x Bosch 

2015, Contributing Editor, L'Officiel Germany

2012–2015, Editor, Bolero, Ringier

2011–2012, Editorial Assistant, Ringier

2011, Autor, UZH Journal

2010, Research Intern, ProSieben

All Clients:

Bolero, Bolero Men, Bosch, ByHeart, COTE, Dentsu Aegis Network, Globus, Griesbach, Hausammehr, Ikea, IXDS Berlin, Julius Baer Bank, Julius Baer Foundation, L'Officiel Schweiz/Suisse, Jalou Media Group Paris, modissa AG, Navyboot AG, Novembre, Porsche, PostFinance AG, Tamedia AG, Textil Revue–NZZ, Platea, Ringier AG, Sergeant Pepper GmbH, Supertext AG, Story Lab, TheFlorist, Tschirren&Grimm, Unilever, Wempe